TNT is launching its first Global Brand Campaign with a series of striking images supported by the strapline "It's our business to deliver yours". This campaign was developed with the objective of creating awareness and differentiation from our competitors by showing how TNT cares and professionally delivers.

Advertising materials have been developed and are now available for print, outdoor, TV and radio.

Brand Campaign Manual

A campaign manual has been  developed to make sure that all the execution of all artwork complies  to the style of the campaign. The manual also explains the rationale of the campaign  as well as the tone and style of writing that has been  adapted for the campaign.

• Download (1,495 KB)       

Visuals (print and outdoor advertising)

Six visuals with supporting messages were developed to convey TNT's commitment to our customers business. 

• Why say no when you can say NO PROBLEM (Visual: Road block)
• Uzbekiswhere? (Visual: Cows)
• Redefine Weird (Visual: Skeleton)
• SMALL doesn't mean unimportant (Visuals: Small business and small building)
• Tomorrow is not TODAY (Visual: Blood Bags)               

Various executions for these visuals have been developed for your use: Double page spreads (DPS), single page spreads (SPS), billboards and bus shelter ads. Due to the size of the artwork, we have uploaded all the materials to an external FTP site.

• URL: ftp.redcell.nl
• Username: TNTtapecampaign
• Password: 2006-TNTtc                   

Download executions of the visuals here:

TV Commercial

A television commercial entitled "It's in your hands" highlighting our understanding of our customers' needs

• 30" International TVC 
• 20" International TVC                     

Radio

Radio commercials that promotes our commitment as well as our capabilities.

• 20" International_TNT
• 15" International_GlobalDelivery 
• 15" Iinternational_SameDay                     

For further information on the use of these materials and details about the Brand Campaign, please email DHO.Marketing@tnt.com, in TNT Express Head Office, Marketing Communications department.