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Brand Campaign

After several years, TNT is launching its first Global Brand Campaign with a series of striking images supported by the strapline "It's our business to deliver yours". These adverts will start running in May and will be seen on billboards, print, TV as well as being heard on radio.

This campaign was developed with the objective of creating awareness and differentiation from our competitors by showing how TNT cares and professionally delivers.

Visuals (print and outdoor advertising)

Six visuals with supporting messages were developed to convey TNT's commitment to our customers business. These messages are:

- Why say no when you can say NO PROBLEM (Visual: Road block)

- Uzbekiswhere? (Visual: Cows)

- Redefine Weird (Visual: Skeleton)

- SMALL doesn't mean unimportant (Visuals: Small business and building)

- Tomorrow is not TODAY (Visual: Blodd Bags)

Various executions for these visuals have been developed for your use. Due to the size of the artwork, we have uploaded all the materials to an external FTP site.

  • URL: ftp.redcell.nl
  • Username: TNTtapecampaigns
  • Password: 2006-TNTtc        
VisualsDouble PageSingle PageBillboardBus shelters
Road BlockDownloadDownloadDownloadDownload
CowsDownloadDownloadDownloadDownload
SkeletonDownloadNot availableDownloadNot available
Small BusinessDownloadDownloadDownloadDownload
Small BuildingDownloadDownloadDownloadDownload
Blood bagsDownloadDownloadDownloadDownload


TV Commercial

A television commercial entitled "It's in your hands" highlighting our understanding of our customers' needs

Radio

Radio commercials that promotes our commitment as well as our capabilities.

Publication date: 18 June 2007 CET: 12:56

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